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Our “Winners Drink Milk” marketing programs and various services reach Hoosiers through social, print and radio media, special promotions and events. The Indianapolis 500 Victory Circle Bottle of Milk tradition, The Fastest Rookie of the Year award program, the annual Ice Cream Social on Monument Circle, and the Indiana State Fair Dairy Bar represent some of the many activities sponsored or supported by ADAI.

Think you make the best grilled cheese sandwich in the state? Enter for a chance to have yours featured at the Indiana State Fair Dairy Bar!

Stay up-to-date with the latest news and notes from our Winners Drink Milk blog.

Interested in learning more about dairy farm but can’t make it out to a farm? We’ll bring the cows to a community event near you.

Family resources

Our family resources page has coloring pages, cooking lessons and even a cocktail recipe for the adults in the home.

A Summer Tradition

The Indiana Farmers' Dairy Bar Since 1941®

Check out the 2023 Indiana State Fair Dairy Bar menu so you can plan ahead for your visit. We are proud to serve local Indiana dairy products with all proceeds benefiting Indiana dairy programming.

Indy 500

Meet the Indy 500 Milk People

The tradition of an Indiana dairy farmer handing a bottle of ice-cold milk to the winning driver of the Indianapolis 500 continues this year with Veteran Milk Person Tim Haynes.

Dairy Ambassadors

Meet the Current class

American Dairy Association Indiana Inc. will select five students ranging from high school seniors to college undergraduates to serve as Indiana Dairy Ambassadors. Students will be selected for their abilities to communicate with the general public about dairy farming, dairy nutrition, and modern agricultural practices. 

Community Resources

free downloads

Since 1909, the National Dairy Council has provided science-based information to consumers about the importance of dairy products. It is our pleasure to continue providing information and working as a trusted source when searching for a particular piece of dairy-based information.